SAVE THE DATE
Topic: Elevator regulations

Real Estate Investment and Finance

Real Estate Investment and Finance is about understanding real estate investments and the financial value they give to a business. To achieve this understanding, you must learn about such financial statistics as net present values and internal rates of return, among others. The concepts behind capitalization, discounting, lifecycle costing, and value are equally vital. This course will provide you with the basic knowledge necessary to evaluate investment opportunities and to maximize the value of your current properties. To do this, you will learn the basics of investment mathematics.

You will need a financial calculator to apply what you learn. Therefore, as you study, the chapters will walk you through many calculations using the HP 10bII.* The last chapter of this coursebook contains a case study, with additional practical exercises, so that you can further apply what you have learned.

Upon successful completion of this course, learners will be able to:

• Understand physical value and market value
• Determine a property’s economic value
• Finance investments and increase value
• Demonstrate a working knowledge of current tax laws, including capital gains and depreciation

*The coursebook is written for the following calculators: HP 10b, HP 10bII, HP 10bII+, HP12c, and HP 19bII. The HP 10bII, HP 10bII+, HP 12c, and HP 19bII calculators can be purchased online, by calling 1.888.999.4747, and in office supply stores. Please note, the HP 10b calculator is no longer being produced by HP, but you can still find it in office supply stores and online. 

Key topic areas:

asset valuation and enhancement • costs and taxes • capitalization • site and building analysis • the appraisal process • discounted cash flow measurement • ownership vehicles • the basics of lending and current lending practice

Applies to:

PMFP certificate
FMA® and RPA® designations

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Topic: "Thrive Through Chaos"

Leasing and Marketing for Property Managers

Leasing and Marketing for Property Managers is a resource and how-to guide for property managers who have been assigned the additional responsibility of leasing. The course covers everything from working with owners and prospective tenants, to creating marketing and leasing plans, to writing the actual lease. You will be provided with websites, techniques, and valuable resources to smooth your transition from property manager to leasing agent.

As a property manager/leasing agent, you must be effective in placing customer needs ahead of other considerations. You must be able to respond rapidly to change, anticipate trends, and present your building more persuasively than the competition can. Furthermore, you must know that a signed lease at the end of the sales process is the true beginning of marketing efforts, because it is cheaper to keep a tenant than to have to spend money finding a new one.

Upon successful completion of this course, learners will be able to:

• Chart and rate comparative properties in your market
• Develop advertising and media buying savvy
• Employ proper public relations
• Develop parameters to lease space effectively
• Identify prospective tenants and make them aware of how your building suits their needs

Key topic areas:

market analysis, survey conditions, and planning • ownership and investment • renewal and tenant satisfaction • the leasing plan, including lease negotiations • public relations and advertising • tenant prospecting and space allowance

Applies to:

RPA® designation